Luvs

Luvs are a brand of diaper, that featured images of the Sesame Street Muppets in the 1980s. Created by Procter and Gamble, the makers of Pampers, they were considered a premium brand at the time. Barney & Friends and Blue's Clues are more recent licensees.

Tubby Time for Little Ernie and Good Morning, Little Bert! are books that were given out with the diapers, as a promotion.