Sam (storekeeper)



Sam is the neighborhood shopkeeper who is continually baffled by the Busby Twins on Sesame Street. The pair shop at his store, but because they share their talking and split the syllables, Sam jumps the gun (fetching a can instead of a candle, a ham instead of a hammer, and a rock instead of a rocket). He also tends to forget which twin is Moe and which one is Joe.

The character later served the same function opposite Simon Soundman, seeking to buy a saw. He's named for the first time in this sketch, as the owner of Sam's General Store.

Sam made a rare merchandise appearance in the activity book More Sesame Street Finger Puppets, simply labeled as "Shopkeeper."