The ads starred Wilkins and Wontkins, renamed "Frank" and "Fink" in these spots. In one ad, Frank is christening a boat with a bottle of Frank's Orange Nectar. Fink refuses to try some, and the vessel sinks.
In another ad, Frank asks Fink if he wants Frank's Orange Soda with a pie, but Fink refuses and just wants the pie. This causes Frank to splat the pie on Fink and tells him he'd need some Frank's to wash it down.