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| + | [[File:Christmas Toy Poster.jpg|thumb|300px|A ''Christmas Toy'' promotional poster by Kraft]] |
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| − | The '''Kraft Heinz Company''' is the successor to multiple American food processors, including Kraft, Heinz, and General Foods. |
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| + | '''Kraft Foods''' is a food company, specializing largely in dairy products and condiments for much of its existence. In 2015, it merged with Heinz to form Kraft Heinz Company, but it still exists as its own brand within the company. |
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| − | [[Post Foods]], founded as the Postum Cereal Company, was spun off from Kraft in 2008. |
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==Sponsorship/Advertising== |
==Sponsorship/Advertising== |
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* The Muppets appeared on ''[[Perry Como's Kraft Music Hall]]'' in 1965. |
* The Muppets appeared on ''[[Perry Como's Kraft Music Hall]]'' in 1965. |
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| − | * A test pilot commercial was made for General Foods Canada products [[Wheels, Flutes and Crowns]], in 1966. While the ads were never aired, they introduced the [[Wheel-Stealer]] (which became [[Cookie Monster]]), the [[Flute-Snatcher]] (used in various productions), and [[Crown-Grabber]] (which became [[Beautiful Day Monster]]) |
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| − | * Jim Henson was developed a special called ''[[The World of the Muppets]]'', which he pitched to General Foods. The program was never produced.<ref>[http://www.henson.com/jimsredbook/2011/01/05/151970/ Jim's Red Book Entry]</ref> |
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| + | * [[Jim Henson's Creature Shop]] developed the character Mel for a Kraft MilkBite ad in 2012. [[Ryan Dillon]] performed the character which was built by [[Jim Kroupa]] with [[Jason Weber]] credited as a "Creative Supervisor."<ref>adage.com [https://adage.com/creativity/work/blind-date/26236 "Kraft MilkBite: Blind Date"] Feb 08, 2012</ref> |
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==Sources== |
==Sources== |
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<references /> |
<references /> |
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| + | __NOWYSIWYG__ |
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[[Category:Companies]] |
[[Category:Companies]] |
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Latest revision as of 00:07, 16 October 2020
A Christmas Toy promotional poster by Kraft
Kraft Foods is a food company, specializing largely in dairy products and condiments for much of its existence. In 2015, it merged with Heinz to form Kraft Heinz Company, but it still exists as its own brand within the company.
Sponsorship/Advertising
- The Muppets appeared on Perry Como's Kraft Music Hall in 1965.
- The original 1986 broadcast of The Christmas Toy was sponsored by Kraft.
- Four collectible Kraft Muppet Babies jelly jars were released in 1989.
- Packaging for Kraft marshmallows in 1990 featured coupons for Muppet Babies videos, to ensure benefits went to UNICEF, and depicted the characters.
- Jim Henson's Creature Shop developed the character Mel for a Kraft MilkBite ad in 2012. Ryan Dillon performed the character which was built by Jim Kroupa with Jason Weber credited as a "Creative Supervisor."[1]
Sources
- ↑ adage.com "Kraft MilkBite: Blind Date" Feb 08, 2012