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Eisner

August 28, 1989: Miss Piggy, Mickey Mouse, Michael Eisner, Jim Henson, and Kermit the Frog

The Walt Disney Company is one of the largest media and entertainment companies in the world, known mainly for its family-friendly products. Founded in 1923 by brothers Walt Disney and Roy O. Disney as an animation studio, it has become one of the largest Hollywood production houses. It also owns a dozen theme parks, several television networks (including ABC and ESPN), and other assets such as book publishing and video game production divisions. Mickey Mouse serves as the official mascot of The Walt Disney Company.

Disney and Henson[]

1980s[]

Jim Henson Disney parade

Jim Henson on parade with Kermit and Piggy walk-arounds.

1989 Disney Henson trade ad

1989 trade ad.

In 1984, Jim Henson considered purchasing the Disney company, which at the time was run by Ron Miller and under the threat of a hostile takeover by corporate raider Saul Steinberg. The idea never went further than inquiries, but after Michael Eisner, Frank Wells and Jeffrey Katzenberg took over management of Disney, the idea of a Disney/Henson pairing was revived. Due to lack of activity with the Muppets after The Muppet Show’s run, Disney decided to pass on a merger.[1]

Another aspect that made the deal unattractive for Eisner was that the Sesame Street franchise was untouchable. Joan Ganz Cooney recalled that "In the end... at the end of his life, when he was being pursued by Disney, and very close to being bought by Disney... they had tried to get control of the Sesame Street product as well as the Muppet franchise, and Jim said 'that's a deal breaker'... they should remain entirely separate... He said to me 'I intend to leave with you... in my will.' He wanted it to go on in perpetuity."[2]

Jim Henson again had a desire to sell the company to Disney in 1989, and this time Michael Eisner was more willing to buy the company without getting the rights to the Sesame Street Muppet cast (though Eisner did still want to do so).[3] However, since Kermit was so much like Henson, he did not intend on including Kermit unconditionally, feeling that he should continue having control over the use of Kermit, which The Walt Disney Company would not agree with.[4]

On August 28, 1989, Disney and Henson officially entered a merger agreement reportedly valued at $150 million. The deal included, in addition to Henson's characters and film and television library, a fifteen-year contract for Jim Henson's personal "creative services." In May 1990, the deal was near completion when Jim Henson unexpectedly passed away at the age of 53. By the following December, the two sides could not come to terms, and the merger was called off.

1990s[]

Mickey consoles Kermit WD Eye 1990

Memorial by Joe Lanzisero and Tim Kirk from the Summer 1990 issue of WD Eye.

DISNEY MEMORIAL

Memorial by Disney artist and animator Don 'Ducky' Williams

Many projects were planned; however due to Henson's untimely death, very few came to fruition. Among the Disney/Henson collaborations that did reach completion are the 1990 special The Muppets at Walt Disney World (one of the few collaborations to be released before Henson's passing), the stage show Here Come the Muppets, and the theme park attraction/film Muppet*Vision 3D. Projects that were made but never shown to the public include the proposed TV series Little Mermaid's Island for Disney Channel, and a segment for The Mickey Mouse Club about puppeteering (this sequence was filmed while Jim Henson was making Muppet*Vision 3D).[5] Also in development were several theme park attractions, including The Great Muppet Movie Ride and The Great Gonzo's Pandemonium Pizza Parlor, and a Muppet takeover of Disneyland, renaming it Muppetland, which were abandoned once the Disney/Henson deal dissolved. The Jim Henson Company also produced Mother Goose Stories, an original series for Disney Channel, which did not air until after Henson's death. Jim Henson had also pitched the series Dinosaurs, which Disney developed and released after Henson died.

All the character illustrators at Walt Disney World were asked to create concept sketches to choose from for the condolence card to be presented to the Henson family from Walt Disney World. Each artist created several.

Throughout the 1990s, The Jim Henson Company partnered with Disney. The Walt Disney Company produced and released The Muppet Christmas Carol and Muppet Treasure Island, the first two Muppet movies made after Jim Henson died. For several years, the Disney-owned Buena Vista Home Video controlled the home video rights for various Henson properties, released through their Jim Henson Video label. In addition, Walt Disney Home Video released a number of Sesame Street videos in the UK. Muppets Tonight was also produced for the Disney-owned ABC network and Disney Channel. Disney also produced Bear in the Big Blue House with The Jim Henson Company for Disney Channel.

Disney buys the Muppets (2004)[]

see The Muppets Studio

References[]

0627-Disney

Sesame Street Episode 0627

Variety Rich and Famous ad

"Walt Disney."

Labyrinth-disneyhood

Disney's Robin Hood in Sarah's scrapbook, from Labyrinth.

WaltDizzy

Sesame Street's parody of Disney, MGM and Warner Bros.

There had been a number of references in Muppet/Henson projects to Disney and its productions and characters dating to the 1960s. Since the 2004 Disney purchase, cross-promotion has resulted in increased references in Muppet productions, crossover guest appearances, and Muppet mentions in Disney projects.

  • In The Muppet Movie, the "Rich and Famous" ad in Variety that Bernie the Agent shows to Kermit features a Film Production column listing plans for various film entities (omitting terms like "Pictures" or "Studio"), including Walt Disney.
  • A boy is seen reading a 1986 copy of the Disney storybook version of Cinderella in Episode 2295 of Sesame Street.
  • At the top of scene 3 in The Best of Elmo, as Ruthie plays with a feather boa, she sings a line from "When the Buzzards Return to Hinckley Ridge," a song Ruth Buzzi sang in the 1969 animated short It's Tough to Be a Bird.
  • In Episode 3379 of Sesame Street, Kingston Livingston III interviews Gordon as he writes a shopping list. When he does, Kingston asks, "You just finished writing your shopping list! What are you gonna do now!?" in the same manner as the Super Bowl advertisements for Walt Disney World and Disneyland.
  • Also in The Muppets' Wizard of Oz, the "Goofy Holler" is used when the Tin Thing falls through the Wizard's trap door.
  • On September 7, 2007, following Disney's purchase of the Muppets, a pin was released for sale only at Walt Disney World, featuring Kermit as Mickey Mouse, Miss Piggy as Minnie Mouse, Fozzie Bear as Goofy and Rizzo the Rat as Tinker Bell.

For other references, connections, appearances, or mentions, see the following:

Animation
Television
Movies
Publications
Theme parks
Mobile & video games

Sources[]

See also[]

External links[]

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